Category: Internet Marketing

Latest digital marketing and ecommerce insight,marketing strategies such as blogging,advertising, online video, podcasting, outsourcing, social media marketing and more.

How to Write Text Ads in AdWords, for Ecommerce

AdWords, Google’s advertising platform, is the engine driving online sales for many small and mid-sized ecommerce operations. Sellers that want to get the most from text ads in AdWords should learn simple, direct copywriting and do a whole lot of split testing. The AdWords platform has …

SEO: How to Super Search with Advanced Operators

Have you ever typed a phrase into Google and been disappointed with the results? This collection of advanced search operators will help you narrow the results to get closer to what you’re looking for. As a search marketing practitioner, I use advanced search operators to understand …

Getting Started with Google Tag Manager, for Ecommerce

Many websites lose reporting from one of their marketing or analytics platforms. The culprit is usually the removal of tags during updates to the sites. Tags are critical for ecommerce merchants. For example, Google Analytics has page tags and ecommerce tags. Google AdWords has conversion tags. …

17 Amazon Seller Tools to Find Profitable Products

As an Amazon merchant, I’m always looking for the next best product to sell — a high-potential item that no seller has discovered. In this article, I will share 17 Amazon seller tools that help source new products. Select a tool from the list, put together …

16 New Social Media Tools for Merchants

Take advantage of new and updated social media tools to enhance your ecommerce business. Here is a list of recent updates from social media platforms. There are tools for content monetization, messaging, podcasting, tagging, analytics, customer interaction, and more. Facebook Facebook is testing new tools and …

High-performing Facebook Ad Placements (in 4 Steps)

In 2018, Facebook ads can appear on Facebook itself, Facebook Messenger, Instagram, and the Audience Network. Facebook is no longer a one-option platform. Advertisers must now keep a close eye on how their ads render on all platforms. Otherwise, you might be wasting money. Consider Instagram …

How Amazon E-commerce SEO Works For Product Ranking?

  In our everyday life, the term SEO takes our attention directly to Google. However, there are various other giant websites, which not only have a large user base but also have large content, have their own search engines inside of them. Be it Facebook, Instagram …

Which Ad Networks Pay Late or Not at All?

One of the biggest risks for publishers is working with ad networks that either pay late or not at all. Unfortunately, many publishers have suffered this fate with the bankruptcies of Mode Media and Say Media. There are also many scammy ad networks that never intended …

The Highest Paying Non-Standard Ad Types by RPM

If you’ve been blogging for any considerable length of time, you’ll know that one of the biggest challenges bloggers face is figuring out how to increase the revenue from their blogs. One seemingly obvious method to do this might be to increase the traffic to your …

PinnacleCart Review

The Internet has drastically changed our economic landscape. With just a website and a product or service, you can now access a worldwide market. Of course, you still need tools to help things run efficiently but – that’s where eCommerce platforms come in. They are an …

How to Make High Power Keywords with Wikipedia

The Power of Wikipedia for Keyword Research The world’s biggest online information repository is also a killer source of keywords. Think about it. Wikipedia is a global collaborative, multilingual, free-access, free-content Internet encyclopedia. With 30 million articles and 18 billion page views monthly, it’s probably one …

How to Use Snapchat to Boost Social Media Engagement

Snapchat opened its doors only five years ago. Today this social media platform is stronger than ever, and it looks like its future is even brighter. However, if you’re a business owner that’s over 20 years old, there’s still a decent chance you don’t know how …

NoSQL Databases May Be Your Next Competitive Advantage

NoSQL databases offer improved performance, spur ecommerce innovation, may be less expensive than other options, and could improve management of big data. In short, your ecommerce business’s next competitive advantage could be your database. Competitive advantages are slippery things. For example, a few years ago you …